Scale Faster.
2x+ Your Profit.
Unlock More Cash.

Ecommerce owners doing $1M+:
we’ll 2x your profit in 60 days — guaranteed.


Why Fast-Growing Ecommerce Brands Struggle?

Profit Swings

Margins jump up and down every month, especially when revenue grows

Cash Gets Trapped

Inventory, ads and cost creep quietly chock cash without warning

Zero Visibility

Everything runs on gut instinct with no system to show where money goes or when it returns



The Solution: The 2x Profit Roadmap

If you're a 7-figure ecommerce founder, here’s what it’s built to fix:

  • Revenue growing but your bank balance doesn’t

  • Scaling that kills margin instead of expanding it

  • Cash constantly trapped in inventory

  • Ad spend that burns money with no guardrails

  • Cost creep shrinking profit every month

  • Big decisions made on gut instead of data

  • No simple system showing where money goes — or when it returns


Why the 2x Profit Roadmap Delivers

Because profit doesn’t increase by accident — it increases when you finally build a financial system that supports growth instead of fighting it.

The Roadmap shows you what drives profit, what kills it, and how to control cash so scaling becomes predictable instead of chaotic.


How the Roadmap Works

A simple four-step system to fix profit, cash, and clarity.

  1. Find the Profit Leaks

We dig into your numbers to find what’s killing profit — inventory, ads, margins, or cash timing.

  1. Fix the Cash Engine

Build a simple, real-time view of where money is, where it's going and when it coming back.

  1. Increase Margins & Profit

Cut waste, tighten margins, and make inventory + ad decisions based on data, not gut.

  1. Forecast + Scale Without Stress

See your profit and cash 12 months ahead so you can grow without chaos or risk.


About Karen Dean

I’ve spent 16 years in finance as an investor. After working with hundreds of brands, I saw the same pattern: the most successful ones weren’t just great at marketing, they had a financial system that supported growth.That insight led me to create the 2x Profit Roadmap: a simple, data-driven system that eliminates guesswork and finally shows owners where their profit is coming from, where it’s leaking, and how to scale without chaos.I earned my MBA from The Wharton School, my BBA in Finance & Economics from the University of Wisconsin–Madison, and my CFA® designation — all of which shaped how I build financial systems that actually scale.Outside of work, I’m a proud Badger, a Green Bay Packers die-hard, and a big fan of golf, paddle tennis, and living out my faith.

Ready to Double Your Profit and Scale with Confidence?

We guarantee we’ll 2x your profit in 60 days — or keep working with you for free until we do

If your sales are rising but your bank balance isn’t, it's a system issue. Let's fix it.

Contact Us Today

Reach out for expert financial guidance tailored to ecommerce owners. We're here to help you maximize your profitability and navigate industry challenges.Connect:
(773) 232-5581
Inquire
[email protected]

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